Who We Work With in The Private Sector
It’s a hugely exciting time in our sector with the political agenda to digitise health and care and to improve citizens’ health and outcomes at its absolute peak.
It’s a hugely exciting time in our sector with the political agenda to digitise health and care and to improve citizens’ health and outcomes at its absolute peak.
Whether its AI, cloud, EPR, cybersecurity or telehealth, Silver Buck works in complete partnership with suppliers to ensure your brand is known, your solutions are wanted, your products are purchased and your customers feel valued. We help you to not only navigate the vast and multifaceted PR and marketing world but, more importantly, the extreme complexity of healthcare technology industry.
The results? A pipeline of prospects that believe in your staff, values and solution. As an extension of your team, we work with your customers like they are our own.
We give them the attention they deserve, champion their learnings and their successes and ensure they become powerful advocates who tell your story. This relationship is notoriously powerful in driving a positive case for further investment.
Being part of a start-up is enormously exhilarating but limited resources in terms of time, money or talent means that PR, marketing and business development can quickly become overwhelming. No matter how great your solution or service is, the ‘build and they will come’ approach is unlikely to work if you’re starting out in health tech.
Silver Buck has a tried and tested market entry strategy for health IT start-ups to get off the ground and get noticed by the right people. Our extensive international network also means we are uniquely placed to help you partner with the right organisations to develop your business.
Expanding your offering outside of your primary geographic market rarely means translating the language. Healthcare is one of the most complex industries in the world and failing to get to grips with the unique opportunities, policies and cultural differences in each country can ultimately result in the difference between epic failure or huge success for your organisation.
Our founders have decades of experience working with companies from across the world on market entry or development. We typically don’t want to start from scratch anymore than you do, so we always start with a thorough analysis on what can and cannot be reused or reworked as well as what we can create that will truly ensure you stand out and build the right relationships from the outset.
The medical devices sector has become increasingly important in providing some of the most innovative solutions to support diagnosis, prevention, monitoring, treatment and save lives. But the European medical devices market represents more than 27,000 companies, of which 95% are Small and Medium-sized Enterprises.
So, on top of navigating national and European regulations and directives getting noticed is tough work. This fierce competition calls for an organisation that is able to work collaboratively to establish the right PR and marketing mix to ensure innovation capacity and improve overall competitiveness and reach the right target market with the right target message.
Whilst we pride ourselves on bespoke PR, marketing and business strategies and tactics we understand that some organisations need a quick, focused solution to get them off the ground. We’ve designed four ready-made packages based on the most common requirements of our clients help take the weight of your shoulders – start up, international expansion, messaging and event support.