Following a period of rapid growth, a new Account Manager joins the Silver Buck team. Stefan Koya will support the organisation’s growing number of new contracts and contract extensions within the digital health space.
The new Account Manager joins Silver Buck from his role as Marketing and Brand Manager at Vitabiotics, the largest vitamin company in the UK, where he spent four years managing six major brands within the Vitabiotics portfolio and running cross-platform marketing campaigns leading to significant sales uplift.
In addition, he was the de facto scientific adviser and was responsible for the management of scientific literacy and company compliance with EU-mandated advertising legislation. He was also instrumental in the successful management of the company’s expansion into the major international markets.
Koya has exuded passion for the healthcare industry from a young age and cemented his passion at the University of Cambridge, where he studied Natural Sciences. Since then, he has worked across number of diverse roles within the industry, from front-line pharmacy to a research role with the Department of Pharmacology, University of Cambridge.
Speaking of his new role, Koya said: “At a time when there is significant convergence between digital health, pharma and life sciences there is a huge opportunity for suppliers in this sector to amplify their position and increase their visibility amongst key stakeholders.
“The existing Silver Buck team has a huge range of expertise across the PR and marketing spectrum and I looked forward to adding, not only my life sciences experience, but also my analytical background to deliver results for existing and potential clients.”
Silver Buck has quickly become the fastest growing PR and marketing agency in the digital health space, with multinational clients such as IBM Watson Health, Samsung, Agfa Healthcare right through to start-ups such as Siilo, Patient Source and more.
Stephen Bryant, Co-founder and Director of Silver Buck, said: “Stefan’s scientific background and data-driven mindset make him a fantastic addition to the Silver Buck team, building on our collective creative capabilities and expertise. The business is going from strength to strength and we are looking forward to continuing to support our clients through successful marketing and PR campaigns.”